Proxibid, provider of live auction webcasting services, has hired conversion-driven marketing agency 90octane for a strategic search engine marketing (SEM) program.

Search engine optimization (SEO) tactics will include a website audit, linking strategy, social media audit and PR optimization. The pay-per-click (PPC) advertising program will complement SEO visibility, drive qualified traffic at a low cost and produce conversions at Proxibid.com. 90octane will track and report on these conversions, including new account registrations by users.

The paid search campaigns will be flexible and able to highlight high profile auction items with short turnaround. They will also be extremely focused, driving searchers directly to the pages related to their search engine queries.

Posted: 02|3|10 at 10:25 am. Filed under: Auction News.