eClassa
Online auction house eBay is about to enter the web advertising market space with a new context sensitive system for affiliate website publishers. The system will work in a similar fashion to Google AdSense, which recognises keywords on a web page and serves up ads linking to websites that are relevant to the content.
In a basic example of a context sensitive system, a web page containing an article about computers is likely to serve ads from computer manufacturers. The eBay system, called eBay AdContext, works in a similar way except that it will only serve up ads on partner sites which link to auctions on eBay.

Posted: 06|13|06 at 8:26 am. Filed under: Auction News.